About Prime Time

Prime (PR-In-My-Eyes) Time is written by communications consultant Donna White.

This is where my passion for ‘old-meets-new’ media comes alive. I’ll be commenting on how companies are using digital media to revive and refresh their position in the marketplace. From industry trends and hot campaigns to missed media opportunities and brand handling, I’ll discuss what’s really happening.

About me

After spending three years at Kingston University learning how to find news stories on campus and around London, whilst securing a variety of high-profile work placements, I turned my back on reporting to start my career in PR. I joined Kinded in 2008 to work on a range of B2B and B2C campaigns including DBIS’ Science [So what? So everything], ConstructionSkills and the Chartered Management Institute – regularly securing national and consumer coverage for my clients.

After two years, I moved to William Murray Communications, the leading food, drink and hospitality agency. Working on the single biggest client within the agency – Unilever Food Solutions – I now raise the profile of their leading products: PG tips, Knorr, Flora, Hellmann’s and Colman’s within the national, consumer and trade press.

In December 2013 I moved to the Prince’s Trust to work as a PR Officer, looking after London, South East and South West.

My specific interest is watching brands get to grips with social media to engage with their customers directly.

If you have any questions, comments or queries, feel free to contact me via:

  • Twitter – @dmhwhite
  • Email – dmh-white@hotmail.co.uk

Please note the views expressed on this site are my own and do not reflect those of my employer or its clients.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Prime Time Blog

PR-IN-MY-EYES

belfastdad

parenting, music, food, photography, tech, fashion

Global Talents

Let's have a laugh about all the silly situations we find ourselves into on today's job market

Mashable

Prime Time: 'PR in my eyes'

A Cup of Lee

Digital Communications in Ireland

Bucket List Publications

Indulge- Travel, Adventure, & New Experiences

PR Communications Box

Where Journalism and Marketing Entwine

Juddz' shower of thoughts

My shower of thoughts will detail fresh ideas to intrigue and inspire

Opinions of a PR Addict

Taking on the PR world one internship at a time.

%d bloggers like this: